Your favorite permanent color, Miss Clairol, is now Clairol Professional Liquicolor Permanente. Same shade results. Delivers the 4 signs of healthy-looking color: deep conditioning, reflective shine, multi-dimensional shades and long-lasting results. SOY4PLEX conditions the entire hair inside and out. It smoothes the outer layer and penetrates the cortex to deliver deep conditioning that you can really feel.
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